︎

Cheerios Rebrand (More︎︎︎)

Packaging Design

The objective of this project is to take an existing product or brand and revamp its packaging in order to reach an existing or new consumer base. My goal with this project was to create packaging that applied to wide consumer base being that Cheerios are for everybody! I felt that the packaging of some flavors of Cheerios seemed dull and disingenuous, with other flavors such as Honey Nut to have annoying and outdated design. Overall the project aims to please everyone and provide a consistent visual language for consumer to remember.
Tools Used ⤵
Adobe Illustrator
Adobe Dimension